I review ecommerce landing pages and rewrite what gets in the way.
Drag the line on the right. On the left is Parachute's first screen as it was in October 2026; on the right is my rewrite, using only facts already on their page.
Product page sounds translated? See the rewrite service (not open yet).
Which pages have I reviewed?
| Project | Issue | What changed | Result |
|---|---|---|---|
| Cotopaxi | Holiday promotion holds the H1; the brand's reason to buy sits lower down | Value line and two specific buttons first; promotion moved to a one-line bar | Result TBD: concept only, never shipped, so there is no traffic data. |
| Parachute | Headline sets a mood but doesn't say what's for sale; product page has no meta description | Benefit headline with the free shipping and 60-day returns promise in the first screen | Result TBD: concept only, never shipped, so there is no traffic data. |